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Course Sheet Academic Year of enrolment:
Professor and Collaborators:
Hours of classroom activity:
Objectives
Contents The course examines the main strategic and operational activities of the firm. It aims to provide ( a) a framework of the strategic business activities through the analysis of alternative strategic paths ( b ) the analytical tools used to understand the characteristics and the evlolution of industrial sectors. In addition, the course analyzes the main management functions of the firm (e.g. production , marketing , organization).
Recommended Bibliography Fontana, F. e Caroli, M. Economia e Gestione delle Imprese, McGraw-Hill.
Programma da 9 CFU: capitoli 1, 2, 3, 4, 5, 6, 7, 9, 11.
Per il programma da 6 CFU: capitoli 1, 2, 3, 4, 5.
Teaching Methods Traditional lectures and seminars by managers and entrepreneurs.
Evaluation methods Verification of learning:
written exam (optional oral exam)