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BUSINESSES AND FINANCIAL PLANS Single discipline educational activity
Course Sheet Academic Year of enrolment:
Professor and Collaborators:
Hours of classroom activity:
Prerequisites:
Basic knowledge on Accounting, Management and Business Administration
Objectives
Contents The course deepens the most relevant concepts, step and tools to build successful business plans, based on the business idea developed by students
Extended Syllabus - Business Plan: introduction
- Company and business idea
- Marketing strategy
- Technical Feasibility
- Start-up and business plan
- Financial and Economic Feasibility
- Organisational Feasibility
Recommended Bibliography Business planning : dall'idea al progetto imprenditoriale. Milano Pearson, 2016
(empirical applications:
Antonio Ferrandina, Business Plan– Casi Pratici, Ipsoa, 2017).
Any other material will be provided during lessons and uploaded on the teacher website (http://elearning.unich.it/ .)
Methods of Provision
Teaching Methods Teaching activity will be developed through frontal lessons, participative lessons, exercises and role-playing
Evaluation methods Verification of learning:
Oral - results into grade out of thirties. Students (individually or in small group – maximum 3) will prepare and discuss a business plan to test capacity to apply knowledge and understanding and will answer other oral questions to test the knowledge and understanding. 85% of the final grade will be based upon the evaluation and discussion of the business plan and 15% of the final grade will be based upon the mastery of the technical language as well as the ability to recognise and discuss criticalities in building a business plan
Contacts/More Information Class attendance is strongly recommended
The reading list and the exam are the same for both attending and non-attending students.