TEACHING OBJECTIVES
After recalling the main concepts of competitive strategy and strategic dynamics, the course aims to develop skills of analysis and diagnosis in participants in order to generate skills that can contribute to the strategic management of firms

TEACHING METHODS
Teaching activity will develop through lectures, seminars and frontal lessons; interactive teaching methods and analysis of case studies will be used, in order to stimulate learning skills and personal skills.

CONTENTS
multi-business strategy
Profit planning and performance analysis
Scenario planning

TEXTS
R. SIMONS, Sistemi di controllo e misure di perfomance, Egea, Milano, 2000.
Supplementary teaching materials provided by the teacher in the
http://elearning.unich.it/