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Course Sheet Academic Year of enrolment:
Professor and Collaborators:
Hours of classroom activity:
Objectives
Contents The course examines the main strategic and operational activities of the firm. It aims to provide ( a) a framework of the strategic business activities through the analysis of alternative strategic paths ( b ) the analytical tools used to understand the characteristics and the evolution of industrial sectors. In addition, the course analyzes the main management functions of the firm (e.g. production , marketing , organization).
Extended Syllabus
Recommended Bibliography
Teaching Methods Traditional lectures and seminars by managers and entrepreneurs
Evaluation methods Verification of learning:
written exam (optional oral exam)
Contacts/More Information